You're welcome...btw..I'm also curious what the result will be. For me pinterest seems kinda hazy and overcrowded, but hopefully it will increase the visibility of my "artworks"...since now I'm an "artist" too. And my policy is to "follow back" any of my followers.
I did not invest lots of money so you might take my results with a grain of salt.
Selling Art online is not easy. A Metal Print for $350 is no impulse buy. A T-Shirt for $24 or a greeting card more likely. This is the reason why most ads that have a direct link to a print or product rarely work immediately:
The person that buys the Metal Print will most likely save the pin into one of her boards first and might come back after a few weeks. So how will you know that it was your promoted pin that led to the sale? You will know if the target site supports the Pinterest Tag (no POD does this so far).
For inexpensive items, this kind of ad might work but will be too expensive in the long run.
One of the ads for my Pinterest Course worked quite nice because I used advances features like an actalike audience. The (few) ads for my art did not result in sales -- but in lots of repins (the same thing as Joy reported in her post above).
But: As I did run traffic campaigns I only paid for clicks (to the Artist Website). All the repins are for free! And who knows what will happen with all of them in the future :-)
Summary: you have to know what you are doing, otherwise you may just waste your money with ads.
I have tried Pinterest ads now and can say that the exposure does bring more "impressions" and a total of 616 saves between 3 ads I purchased. So far, I have not had any sales, but hopefully since I am consistently pinning my work daily and structuring the pins with the proper hashtags and descriptions,I will eventually get a sale or two.
I have tried to insert/attach a screen grab from my analytics on Pinterest but can't figure out how. I have run all three ads for 20 days and it has cost me over $300 so far. The results in my performance for the ads looks promising but like I say, I have not made a sale yet.
Thank you so much, Matthias and George! It looks like most of the artists have similar results: plenty of repins, but not a lot of sales from the ads. I think I'll just keep participating in the repin discussions for now.
I think I just made another sale from Pintererst: I sold a canvas print of a cactus, but I had forgotten to fill in any search words. So the sale couldn't have been through FAA, it must have been through Pintererst.
I wish I knew why some of my pins get hundreds of repins without anybody making a purchase and others only get a few, but somebody ends up buying them!
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