Prada Marfa is a photograph by David Arment which was uploaded on January 19th, 2015.
Prada Marfa
The locals don't know what this is. Do you? It looks like a Prada store in the middle of the West Texas plains.... more
by David Arment
Title
Prada Marfa
Artist
David Arment
Medium
Photograph
Description
The locals don't know what this is. Do you? It looks like a Prada store in the middle of the West Texas plains.
A store, a Prada store none the less, in the middle of nowhere?
The man at the campground where we stayed told my wife about the store out on the highway near nothing that is never open. It was curious to him why it was never open. It is never open because it is not a store... it is art.
If you look closely there in the shadows is a shiny something. It is a metal plaque mounted on concrete describing what the "store" is. Unfortunately it is now degraded to a point where most of it is not readable. If you study it closely you can make out that the "store" is an ambitious are project.
From Wikipedia...
Prada Marfa is a permanently installed sculpture by artists Elmgreen and Dragset, situated 1.4 miles (2.3 km) northwest of Valentine, Texas, just off U.S. Highway 90 (US 90), and about 26 miles (42 km) northwest of the city of Marfa. The installation was inaugurated on October 1, 2005. The artists called the work a "pop architectural land art project."
The sculpture, realized with the assistance of American architects Ronald Rael and Virginia San Fratello, cost $80,000 and was intended to never be repaired, so it might slowly degrade back into the natural landscape. This plan was deviated from when, six days after the sculpture was completed, vandals graffitied the exterior, and broke into the building stealing handbags and shoes.
Uploaded
January 19th, 2015
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